4. The Straps - This is easily the very best part of the jacket, and what I think makes the perfect standout finishing touch of perfection to this parka! THE STRAPS are the things you never knew you needed. They come in all Canada Goose jackets the Goose and the Trillium both have them, and Canada Goose Vests I like to think of them as holding straps. The fur market, however, is by no means dead, with global fur sales reported in the 39 to 53 billion range. To appeal to a millennial clientele, designers are using fur in more accessibly priced ways. There's Fendi's alpaca and mink Bag Bug Charms, Valentino's mink - trimmed sneakers and Dolce & Gabbana's pink rabbit Box Bags - never mind the ubiquitous coyote - trimmed parka by Canada Goose. While many companies focus on glitzy marketing campaigns, the best marketing for a product can be the product itself. Before Canada Goose became popular it was the brand of choice for the people that needed to wear the clothing the most. These initial customers were not celebrities like Drake but mountain climbers, Arctic Circle expeditioners, dogsledders and heli - skiers. 5. The Exterior - Like all Canada Goose jackets, they are water and wind - resistant. While still too early to tell if Canada Goose jackets will remain popular, current enthusiasm for the jackets stem from their association with luxury and reputation as a social statement, not their "objective qualities" as Antarctica - grade coldgear. When considering these jackets as fashion, the price should have little to no bearing. After taking away this factor, Canada Goose jackets make a beautiful addition to the winter wardrobe. Made with white duck down and coyote fur ruffs, the quality undeniably sets them apart from other outdoor brands.

Peace is the new luxury at Forestis - an eco - friendly Canada Goose Jacket and nature - first hideaway retreat in the northern Dolomites of Italy - brought to life by Teresa Unterthiner and her partner. Winter ushers in one of my favorite times of year: Parka Season. Unfortunately, here in Chicago the temperatures have only briefly dipped below 35, which in my opinion does not make it cold enough to finally break out the parka. As a sign of the times, Canada Goose parkas are the target of choice for this year's anti - fur rituals. Why Because even though fewer traditional full - fur coats are being worn these days, fur is now omnipresent in smaller items, accessories and trimmings. This has made fur much more affordable, and it is now being worn by more - and younger - people than we have seen in decades. With the traditional pomp and circumstance of their exhibition taken away, it's the films themselves that have received the spotlight. That's what makes this city unique and why TIFF has become a global brand: It is because of its mission to celebrate stories from people all over the world, and in doing so, creating a more profound sense of community. Kate Upton is Canada Goose's newest face. In addition to starring in the outerwear brand's newest campaign, the model has partnered with Polar Bears International PBI to raise awareness around climate change and the endangerment of the species. 2. The Pockets - I remember loving this about the last jacket, but the Triullum has FOUR pockets. Two at your hips and two at your bust. It's similar to a Barbour style jacket, and I am so here for the bust ones. I'm unsure why, but I just love to store my phone or chapstick up there for quick and easy access, but also, its a more comfortable holding position. Added bonus that they are fleece - lined, so they make great hand warmers!